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Sales – What Women (and Men) Want

by Iffy Kazim | Oct 13, 2021 | Business Coaching, Business Planning, Business Strategy, sales

Remember the movie What Women Want with Mel Gibson - how he through some movie magic was able to access women’s thoughts. It was an eye opening experience for the main character. One of the biggest problems, when someone approaches another person, is that they think...

Making Effortless Sales without it feeling like “Sales” Part 2

by Iffy Kazim | Oct 5, 2021 | Uncategorized

In my last blog we covered what traditional sales looked like (shoehorning, handling objections, using tactics, tonality, non-transparency and lack of trust) and in comparison what today’s sales world is transforming into (customization, product development, customer...

Making Effortless Sales without it feeling like “Sales”

by Iffy Kazim | Sep 20, 2021 | Business Planning, Business Strategy, sales

Companies can fail because their sales process was not laid out and every sales associate was “doing their own thing” or people feel pressured into buying something they never needed or wanted. In today’s world where people are bombarded with things being sold to...

Taking Care of Yourself – You are the Asset

by Iffy Kazim | Sep 1, 2021 | Business Coaching, Business Success

When you ask most business owners “When was the last time you took a vacation?” Often you will get a shocking response. Most business owners have not taken a vacation in YEARS!!! And the interesting thing is they proclaim this proudly and wear it like a badge of...

Finances – The Truth about Your Business

by Iffy Kazim | Aug 2, 2021 | Business Coaching, Business Planning, Business Success

Today I want to talk to you about money and finances. Sometimes I hear entrepreneurs say “Well I am not that into money” or “It’s not that important to me” or “I am not good with finances”, etc. Okay, I understand that you did not start your business to become a...